Issue 23, Thursday June 17th 2004
 HEALTH
Apple Says I-Tunes Fair Deal Is Solution To Pirating

Launching Apple’s I-tunes service in London yesterday, Steve Jobs the company’s CEO said that technology would soon solve the problem of Illegal music downloads.
The new service which offers 700,000 songs for download has been available in the US since last year, during which time Apple claims to have sold over 85 million tracks at 99c each.

A number of holes in the available library remain however. The Beatles and the White stripes are just two of the thousands of groups whose record companies have refused to sign up with Apple due to disagreements over pricing, preferring to force users to continue to download their songs illegally via Gnutella free of charge.
“I-Tunes Music Store provides a fair deal for users and a fair deal for the record companies and artists.” Jobs told assembled reporters. “And fairness is the only way to beat the pirates.”

Apples fair deal enables users to buy identical tracks immediately downloadable from Apples US based servers at vastly different prices depending on where they live.
US citizens will pay $0.99 per song. Euro zone shoppers will be able to pay $1.21 (0.99€) and British shoppers will be able to politely shell out $1.44 (79p)

Asked whether he thought UK users might balk at having to pay 44% more than their US counterparts and try and hack into the US I-Tunes site, Jobs replied that it was most unlikely.
“Basically anyone who is going to consider hacking is more likely to use one of the illegal free sites like Gnutella which continue to provide a far bigger selection of songs than I-tunes does anyway.”

See also : Apple celebrates 20th: copies Microsoft



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